For their annual EOFY tractor sale, New Holland matched an interest rate matched to every “T-Series” tractor in the range. From the T9 at 0.99%, to the T8 at 0.88% all the way down to the T4 at 0.44%. “The Countdown” campaign brought a sense of urgency while communicating all the offers - and it became New Holland Australia’s most successful EOFY tractor promotion ever.